ChatGPT FAQ — Community Questions Answered

This rhetorical structure ("It's not just a tool. It's a partner.") comes from ChatGPT's training data, which included large amounts of persuasive marketing copy, and from RLHF feedback that rewarded confident, punchy writing. There's no official name for it, though r/ChatGPT users have dubbed it "AI em-dash syndrome." To suppress it, add this to your custom instructions: "Avoid the 'It's not just X — it's Y' sentence pattern. Write plainly and directly." Read the full guide → Source: r/ChatGPT

ChatGPT's tool recommendations surface sites with clear structured data markup (Schema.org JSON-LD), machine-readable content, and explicit product descriptions. Add SoftwareApplication or FAQPage schema to your key pages, use descriptive titles that answer common questions directly, and ensure your content is accessible to AI crawlers. Sites without structured data are largely invisible to the AI agents that aggregate tool and service recommendations. Source: Hacker News